When you think of Italy, your mind probably drifts to rolling vineyards, sun-soaked hills, and charming towns where time seems to slow down just enough to let you sip your wine a little longer. Valle d’Itria, nestled in the heart of Puglia, offers exactly that—and more. From my own personal experience, this region isn’t just about wine; it’s about experiences that awaken all your senses. Picture endless olive groves, fairy-tale trulli houses, quaint cobblestone streets, and the smell of fresh bread wafting from a local bakery.
If you love wine, scenery, and immersing yourself in Italian culture, these 12 scenic wine routes in Valle d’Itria are not to be missed. Each route offers a unique combination of vineyards, historic towns, local gastronomy, and breathtaking landscapes. Whether you’re an avid wine enthusiast or just looking for a weekend getaway that combines nature, culture, and relaxation, you’ll find plenty to explore here.
1. Locorotondo Wine Route
Locorotondo, with its name meaning “round place,” is known for its perfectly circular old town perched atop a hill. The wine here mainly focuses on white varieties, especially the local Verdeca and Bianco d’Alessano grapes. Driving through this route, you’ll encounter panoramic views of lush valleys dotted with trulli, and the town itself feels like stepping into a postcard.
Things you truly need to see here include the historic center with its whitewashed houses, the panoramic terraces, and the small, family-owned wineries where you can taste wine straight from the barrel. For a truly local experience, stop by during the “White Wine Festival” in July and witness the community celebrating their heritage with music, food, and, of course, wine.
2. Martina Franca Wine Route
Martina Franca is famous for its Baroque architecture, but the surrounding vineyards produce some of Puglia’s finest reds, including the robust Nero di Troia. Driving along this route, you’ll notice how the landscape changes from rolling hills to more structured vineyard plots, offering a visually stunning contrast.
Things to do along this route include wine tastings at boutique wineries, exploring historic farmhouses, and trying local dishes like bombette (stuffed meat rolls) paired perfectly with a glass of local red. If you plan your visit in October, you might catch the grape harvest—a vibrant spectacle where you can see the winemaking process up close. From my own personal experience, nothing beats sipping a freshly poured glass of Nero di Troia while watching the sunset over Martina Franca.
3. Alberobello Wine Route
Alberobello is world-renowned for its trulli, those iconic conical-roofed houses. While the town itself is a must-see, the surrounding vineyards offer some unexpected wine treasures. The route here is relatively short but packed with scenic stops, perfect for leisurely exploration.
You’ll truly love visiting small family-run wineries where the owners are as passionate about sharing their stories as they are about their wines. Don’t miss the chance to explore the vineyards on foot or bicycle, as this gives you a chance to soak in the rolling hills, olive groves, and cypress trees lining the roads. Local tastings often include orecchiette pasta or focaccia, making the experience a complete sensory delight.
4. Cisternino Wine Route
Cisternino is a small hilltop town with whitewashed houses and charming alleyways, perfect for wandering before or after a wine tasting. The wines here are predominantly reds, including Primitivo and Nero di Troia, known for their bold flavors and aging potential.
One of the things you truly need to see along this route is the traditional butcher shops in Cisternino, where you can try meat grilled to perfection and paired with a glass of locally produced red wine. If you’re traveling in the spring, the countryside is covered in wildflowers, adding a spectacular layer to your wine journey. This route is ideal for those who want a mix of authentic culinary experiences and vineyard exploration.
5. Ostuni Wine Route
Ostuni, the famous “White City,” is perched atop a hill overlooking the Adriatic Sea. The vineyards here produce crisp white wines, including Verdeca and Chardonnay blends, perfect for sipping while enjoying panoramic sea views.
Along this route, you’ll want to explore the historic town center with its narrow alleys and whitewashed houses, as well as visit vineyards that offer guided tours explaining the unique terroir of the region. From my overall experience, the combination of sea breeze, sun-drenched vineyards, and excellent wine creates an unforgettable sensory experience. Make sure to time your visit to catch the sunset—Ostuni offers one of the most magical vistas in Valle d’Itria.
6. Locorotondo–Martina Franca Loop
If you want a full-day adventure, consider combining the Locorotondo and Martina Franca routes into a loop. This route allows you to experience the best of both worlds: charming whitewashed towns and robust red wines.
Along the way, stop at small trattorias for lunch, enjoy spontaneous vineyard visits, and take in the panoramic views from hilltops that stretch as far as the eye can see. The best part is the freedom to explore—you can wander into small wineries that aren’t listed on any map and taste wines straight from the producers. You’ll truly love the sense of discovery this route offers.
7. Noci Wine Route
Noci is a quiet town surrounded by vineyards and olive groves, making it a hidden gem in Valle d’Itria. The wines here include a mix of reds and whites, with local varieties like Malvasia Nera standing out for their unique flavor profiles.
This route is perfect for those who want to escape the crowds. Things to do include guided vineyard tours, tasting sessions with paired local cheeses, and visiting historic cellars that have been in families for generations. From my own personal experience, visiting Noci feels like stepping back in time, with the added delight of tasting wines that you won’t find anywhere else.
8. Fasano Wine Route
Fasano is better known for its beautiful coastline, but the inland areas offer vineyards producing excellent white wines. The route here is scenic, winding through olive groves, small farmhouses, and gently rolling hills.
You’ll truly love stopping at boutique wineries that combine modern winemaking techniques with traditional methods. Don’t skip the chance to pair your tasting with a plate of freshly made cavatelli or local cheeses—the culinary aspect is just as important as the wine itself. The Fasano route is ideal for a mix of cultural immersion and relaxed vineyard visits.
9. Locorotondo–Ceglie Messapica Route
Ceglie Messapica is famous for its culinary tradition, making this route perfect for wine and food enthusiasts. The vineyards here produce robust reds and delicate whites, offering a variety of tasting experiences.
Along the route, you’ll find historic cellars, boutique wineries, and restaurants that have perfected the art of pairing wine with traditional dishes like lamb stew or grilled vegetables. From my overall experience, combining wine tasting with culinary exploration is the highlight of this route—you get a complete picture of Puglia’s rich heritage.
10. Ostuni–Cisternino–Alberobello Circuit
This circuit is perfect for a multi-day adventure, connecting three of Valle d’Itria’s most iconic towns. The wines here vary from crisp whites in Ostuni to bold reds in Cisternino and Alberobello.
Along the way, you’ll discover panoramic viewpoints, hidden vineyard paths, and historic towns full of character. Things you truly need to see include the trulli houses of Alberobello, the old town of Cisternino, and the terraces of Ostuni that overlook the Adriatic Sea. Each stop offers unique wine experiences that reflect the terroir and tradition of the area.
11. Gioia del Colle Wine Route
Gioia del Colle, slightly outside the traditional Valle d’Itria area, is still worth exploring for wine enthusiasts. Known for its Primitivo wines, the route passes through gently rolling hills and small villages, offering a picturesque and relaxed experience.
Things to do include visiting historic castles, sampling Primitivo wines at family-run wineries, and enjoying local dishes paired perfectly with your tasting. From my own personal experience, this route is a hidden treasure for those who want to combine history, culture, and wine without the crowds.
12. Full Valle d’Itria Wine Exploration
For those with time and energy, nothing beats exploring the entire Valle d’Itria wine region. This route allows you to experience every town, every vineyard, and every unique local wine. You can create your own adventure, stopping at small, unmarked wineries, tasting local delicacies, and taking countless photos of landscapes that look like they belong in a painting.
This journey is perfect for those who love slow travel and want to immerse themselves fully in the culture, gastronomy, and scenery of Puglia. You’ll truly love the freedom to wander, the chance to discover hidden gems, and the satisfaction of tasting wines that reflect the rich, diverse terroir of Valle d’Itria.
Tips for Enjoying Valle d’Itria Wine Routes
- Plan Ahead, but Stay Flexible: Wineries often have specific tasting hours, but some of the best experiences come from spontaneous visits.
- Hire a Driver or Join a Tour: While driving is possible, hiring a driver allows you to focus on tasting and taking photos without worrying about safety.
- Pair Wine with Local Food: Don’t just taste wine—pair it with cheeses, pasta, and local specialties to get the full experience.
- Take Your Time: Valle d’Itria isn’t a place to rush. Stop at viewpoints, explore small towns, and enjoy every sip.
- Visit During Harvest: October is ideal if you want to witness grape harvesting and the winemaking process firsthand.
Exploring the 12 scenic wine routes of Valle d’Itria is more than a wine journey—it’s an immersion into the culture, history, and natural beauty of Puglia. Each route offers something unique, whether it’s a bold red, a crisp white, a historic trullo, or a panoramic hilltop view. From my own personal experience, these wine routes offer moments you’ll cherish, flavors you won’t forget, and a true taste of Italian life.

I’m Gemma, a passionate lifestyle blogger sharing my creative world with you. Gemitaliano.com is my little corner of the internet, glad you’re here.

