Nestled in the heart of Puglia, Italy, Locorotondo is one of those charming towns that feels like stepping into a postcard. Its circular old town, whitewashed houses, narrow winding streets, and sun-drenched piazzas make it a place you’ll want to explore at a leisurely pace. Whether you’re a history buff, a foodie, or someone who simply loves to wander through picturesque towns, Locorotondo has something special for you.

From my own personal experience, the magic of Locorotondo lies not just in its beauty but in its vibe—you can feel the blend of history and modern life as you stroll its alleys, sip coffee in its squares, and peek into its artisan shops. If you’re planning a trip to Puglia, here are ten things in Locorotondo Old Town that you truly need to see and do.


1. Wander the Circular Streets of the Old Town

Locorotondo is famous for its circular layout, which is actually where it gets its name: “Loco” for place and “Rotondo” for round. Walking through these winding streets is like stepping back in time. Each turn reveals quaint corners, hidden staircases, and the occasional vine-draped balcony.

Take your time. Pause to notice the ornate door knockers, the colorful flowers spilling from window boxes, and the intricate stone patterns beneath your feet. From my own personal experience, wandering aimlessly in Locorotondo is one of the most rewarding ways to experience the town. You never know what charming café or artisan shop you might stumble upon.


2. Admire the Whitewashed Houses

The hallmark of Locorotondo is its signature whitewashed houses, gleaming under the Puglian sun. Many are decorated with circular windows, wrought-iron balconies, and flower pots that add bursts of color.

Make sure your camera is ready because every street seems designed for photography. If you love architecture, take a closer look at the stone arches and the way the houses are built so tightly together that they form a natural maze. These homes have stood for centuries, carrying stories of generations past.


3. Visit the Church of St. George

This church is an essential stop. Located at the heart of the old town, the Church of St. George is a beautiful example of Apulian religious architecture. Its bell tower rises above the rooftops, offering a landmark for navigating the circular streets.

Inside, the frescoes and sculptures tell stories that have been preserved over hundreds of years. Based on my overall experience, even if you aren’t particularly religious, the sense of history and artistry here is captivating. Take a quiet moment to appreciate the craftsmanship and the calm atmosphere—it’s unlike anywhere else in Puglia.


4. Explore the Panoramic Viewpoints

Locorotondo sits on a hill, which means there are multiple spots where you can take in sweeping views of the surrounding Valle d’Itria. These viewpoints are perfect for sunset photos or simply for soaking in the scenery.

From my own personal experience, the best views are near Porta Napoli and along the town’s outer walls. You’ll see endless olive groves, vineyards, and trulli rooftops in the distance. It’s one of those moments where you pause and think, “Yes, this is exactly why I came here.”


5. Enjoy a Wine Tasting Experience

Puglia is renowned for its wines, and Locorotondo is no exception. The town is famous for its white wines, particularly the crisp, refreshing Locorotondo DOC. Visiting a local enoteca (wine bar) gives you a chance to taste the region’s flavors while learning about its rich winemaking tradition.

Many places offer small guided tastings, often paired with local cheeses or bruschetta. From my own personal experience, chatting with a local winemaker adds a layer of charm—you hear the stories behind each bottle, and it makes sipping that wine even more enjoyable.


6. Stroll Along the Piazza Vittorio Emanuele II

This is the heart of Locorotondo’s social life. The piazza is lined with cafés, gelaterias, and small shops. It’s the perfect spot for people-watching, enjoying a coffee, or sampling a pastry while basking in the sun.

If you’re visiting during the evening, the piazza comes alive with locals enjoying passeggiata, the Italian tradition of an evening stroll. Based on my overall experience, joining this rhythm of life makes you feel like you’re truly part of the town, even for just a few hours.


7. Discover Local Artisan Shops

Locorotondo is home to artisans who create everything from ceramics to handmade jewelry and textiles. Exploring these small boutiques is a joy—you’ll find pieces you can’t get anywhere else.

Pay attention to the details: hand-painted patterns, unique designs, and the pride in craftsmanship. Buying directly from these artisans not only supports the local economy but gives you a tangible memory of your visit. From my own personal experience, a small ceramic plate or a handcrafted bracelet often feels more special than a generic souvenir.


8. Attend a Local Festival

Depending on when you visit, you might catch one of Locorotondo’s vibrant festivals. The town celebrates everything from religious holidays to wine and music festivals. These events are lively, colorful, and full of authentic experiences.

You can hear traditional Puglian music, taste homemade dishes, and see locals celebrating with genuine joy. From my own personal experience, visiting during a festival offers a peek into the town’s soul—you see the warmth and community spirit that makes Locorotondo unforgettable.


9. Sample the Local Cuisine

No trip to Locorotondo is complete without indulging in its culinary delights. From fresh pasta dishes to seafood specialties, the town offers flavors that reflect its Mediterranean roots.

Try orecchiette, the iconic Puglian pasta, with a drizzle of local olive oil. Don’t skip a plate of burrata, perhaps the creamiest cheese you’ll ever taste. From my own personal experience, pairing these dishes with a glass of local wine elevates the meal to something truly memorable.


10. Take a Day Trip to Nearby Towns

While Locorotondo itself is a gem, its location makes it ideal for exploring other nearby towns. Alberobello, with its famous trulli houses, and Martina Franca, with its baroque architecture, are just a short drive away.

If you rent a car or join a guided tour, you can spend the morning in Locorotondo, the afternoon exploring neighboring towns, and return in the evening for a peaceful stroll through its illuminated streets. Based on my overall experience, combining Locorotondo with nearby destinations creates a fuller picture of the Valle d’Itria region.


Making the Most of Your Visit

To truly enjoy Locorotondo, plan to move at a leisurely pace. Forget rushing from one attraction to another. Instead, embrace the town’s rhythm: sip coffee, take photos, talk to locals, and let yourself get pleasantly lost in its circular streets.

Pack comfortable shoes, as the cobblestones can be tricky, and bring a camera or smartphone—you’ll want to capture the charm of this town at every turn. And if you can, try to stay overnight; seeing Locorotondo under the gentle glow of evening lights is a magical experience that day visitors often miss.


Locorotondo Old Town is more than just a pretty destination; it’s a place that invites you to slow down, explore, and savor every moment. From wandering its winding streets to tasting local wines, each experience leaves a lasting impression. From my own personal experience, this town has a way of staying in your heart long after you’ve left.

If you’re looking for a destination that combines beauty, history, and a genuine sense of place, Locorotondo is one of those rare finds that you’ll truly love.